Date à définir

(3 heures)

En ligne

(Présentiel possible sur demande)

Devis sur demande

AI Workshop for Marketing

L' atelier IA pour appliquer les meilleurs cas d'usages et gagner en productivité.

3-hour workshop for marketing and communication professionals. Targeted training on using generative AI in daily tasks. Ideal format for seminars and corporate workshops.

  • Save operational time

  • Leverage purchased AI licenses

  • Adopt AI reflexes, share best practices

Prenons 30 minutes pour découvrir vos objectifs

Prendre rendez-vous

Ce qui est inclus

Bootcamp: Side School emphasizes work and practice over theory

On the side: Our AI training adapts to your busy professional schedule

Side by side: you join a cohort with participants who have the same job as you

Démonstration d’outils : Démos en direct des solutions IA les plus utiles au travail.

J+1 suivi post-atelier : récapitulatif en PDF pour maintenir la dynamique après l'atelier.

J+30 debrief post‑atelier : Feedback concret et plan d’action pour prolonger la dynamique.

Why Train Your Teams Through This AI Workshop?


  • Increase content production capacity (social media, newsletters, articles) without complicating processes or recruiting.

  • Automate low-value tasks (rephrasing, variations, summarizing) with customizable AI agents.

  • Structure AI best practices (prompting, reuse in the tool, human validation).

  • Better manage internal usage: confidentiality, intellectual property, brand consistency.

  • Leave with applicable use cases for the next day, without dependence on external experts.


Program

Introduction

An interactive appetizer to identify expectations, imaginations, and barriers in marketing regarding the use of Generative AI.


AI Warm-up

Understand the main categories of LLMs without jargon, by testing their differences live on concrete marketing cases.

Specific Marketing Use Cases

  • Generate multi-format variations (LinkedIn, email, newsletter, ads) in minutes from a single brief — without sacrificing quality or your brand tone.

  • Use AI agents to automate marketing workflows: performance analysis, competitive monitoring, SEO reformatting, etc.

  • Create tailor-made prompts for your company, tested and validated live during the workshop.

  • Accelerate long content production (articles, scripts, product pages) without starting from scratch.

  • Have your texts proofread, rephrased, and adapted for different targets or channels — with rigor and consistency.


Ethics, Security, and Responsible AI Implementation in Marketing

Conclusion & Next Steps

Q&A, sending resources (glossary, tool sheets, prompt templates), and launching a small team challenge for the week.

+30%

Direct impact on results

30% increase in productivity for teams trained by Side School.

92%

Monthly: Free Live Online Workshop

1 hour to master and craft advanced prompts

9.6/10

Highly motivating

Average recommendation score of 9.6/10 from participants

Méthode

Chez Side School, nous ne formons pas à "l’IA en général".

On forme à des cas d’usage précis, testés dans plusieurs entreprises, validés par des équipes métier.

Notre force :

  • Identifier ce qui marche vraiment dans les équipes (marketing, sales, RH, finance…).

  • Construire des scénarios d’usage concrets, reproductibles, et directement actionnables.

  • Former les collaborateurs sur des situations réalistes, pas sur des outils génériques.

Chaque méthode qu’on transmet a déjà été testée, améliorée et mise en œuvre dans des contextes variés.

Outils

  • V7 Go

  • Gamma

  • Krea

  • Lindy

Venez découvrir les meilleurs outils et leur cas d'usage spécifique lors de nos ateliers. Pour les grandes entreprises, nous adaptons nos ateliers à vos outils internes. ChatGPT, Microsoft Copilot, Gemini, LLM interne : faites nous part de votre outillage pendant notre rendez-vous découverte.

Prenons 30 minutes pour découvrir vos objectifs

Prendre rendez-vous

Date à définir

(3 heures)

En ligne

(Présentiel possible sur demande)

Devis sur demande

AI Workshop for Marketing

L' atelier IA pour appliquer les meilleurs cas d'usages et gagner en productivité.

3-hour workshop for marketing and communication professionals. Targeted training on using generative AI in daily tasks. Ideal format for seminars and corporate workshops.

  • Save operational time

  • Leverage purchased AI licenses

  • Adopt AI reflexes, share best practices

Prenons 30 minutes pour découvrir vos objectifs

Prendre rendez-vous

Ce qui est inclus

Bootcamp: Side School emphasizes work and practice over theory

On the side: Our AI training adapts to your busy professional schedule

Side by side: you join a cohort with participants who have the same job as you

Démonstration d’outils : Démos en direct des solutions IA les plus utiles au travail.

J+1 suivi post-atelier : récapitulatif en PDF pour maintenir la dynamique après l'atelier.

J+30 debrief post‑atelier : Feedback concret et plan d’action pour prolonger la dynamique.

Why Train Your Teams Through This AI Workshop?


  • Increase content production capacity (social media, newsletters, articles) without complicating processes or recruiting.

  • Automate low-value tasks (rephrasing, variations, summarizing) with customizable AI agents.

  • Structure AI best practices (prompting, reuse in the tool, human validation).

  • Better manage internal usage: confidentiality, intellectual property, brand consistency.

  • Leave with applicable use cases for the next day, without dependence on external experts.


Program

Introduction

An interactive appetizer to identify expectations, imaginations, and barriers in marketing regarding the use of Generative AI.


AI Warm-up

Understand the main categories of LLMs without jargon, by testing their differences live on concrete marketing cases.

Specific Marketing Use Cases

  • Generate multi-format variations (LinkedIn, email, newsletter, ads) in minutes from a single brief — without sacrificing quality or your brand tone.

  • Use AI agents to automate marketing workflows: performance analysis, competitive monitoring, SEO reformatting, etc.

  • Create tailor-made prompts for your company, tested and validated live during the workshop.

  • Accelerate long content production (articles, scripts, product pages) without starting from scratch.

  • Have your texts proofread, rephrased, and adapted for different targets or channels — with rigor and consistency.


Ethics, Security, and Responsible AI Implementation in Marketing

Conclusion & Next Steps

Q&A, sending resources (glossary, tool sheets, prompt templates), and launching a small team challenge for the week.

+30%

Direct impact on results

30% increase in productivity for teams trained by Side School.

92%

Monthly: Free Live Online Workshop

1 hour to master and craft advanced prompts

9.6/10

Highly motivating

Average recommendation score of 9.6/10 from participants

Méthode

Chez Side School, nous ne formons pas à "l’IA en général".

On forme à des cas d’usage précis, testés dans plusieurs entreprises, validés par des équipes métier.

Notre force :

  • Identifier ce qui marche vraiment dans les équipes (marketing, sales, RH, finance…).

  • Construire des scénarios d’usage concrets, reproductibles, et directement actionnables.

  • Former les collaborateurs sur des situations réalistes, pas sur des outils génériques.

Chaque méthode qu’on transmet a déjà été testée, améliorée et mise en œuvre dans des contextes variés.

Outils

  • V7 Go

  • Gamma

  • Krea

  • Lindy

Venez découvrir les meilleurs outils et leur cas d'usage spécifique lors de nos ateliers. Pour les grandes entreprises, nous adaptons nos ateliers à vos outils internes. ChatGPT, Microsoft Copilot, Gemini, LLM interne : faites nous part de votre outillage pendant notre rendez-vous découverte.

Prenons 30 minutes pour découvrir vos objectifs

Prendre rendez-vous

Date à définir

(3 heures)

En ligne

(Présentiel possible sur demande)

Devis sur demande

AI Workshop for Marketing

L' atelier IA pour appliquer les meilleurs cas d'usages et gagner en productivité.

3-hour workshop for marketing and communication professionals. Targeted training on using generative AI in daily tasks. Ideal format for seminars and corporate workshops.

  • Save operational time

  • Leverage purchased AI licenses

  • Adopt AI reflexes, share best practices

Prenons 30 minutes pour découvrir vos objectifs

Prendre rendez-vous

Ce qui est inclus

Bootcamp: Side School emphasizes work and practice over theory

On the side: Our AI training adapts to your busy professional schedule

Side by side: you join a cohort with participants who have the same job as you

Démonstration d’outils : Démos en direct des solutions IA les plus utiles au travail.

J+1 suivi post-atelier : récapitulatif en PDF pour maintenir la dynamique après l'atelier.

J+30 debrief post‑atelier : Feedback concret et plan d’action pour prolonger la dynamique.

Why Train Your Teams Through This AI Workshop?


  • Increase content production capacity (social media, newsletters, articles) without complicating processes or recruiting.

  • Automate low-value tasks (rephrasing, variations, summarizing) with customizable AI agents.

  • Structure AI best practices (prompting, reuse in the tool, human validation).

  • Better manage internal usage: confidentiality, intellectual property, brand consistency.

  • Leave with applicable use cases for the next day, without dependence on external experts.


Program

Introduction

An interactive appetizer to identify expectations, imaginations, and barriers in marketing regarding the use of Generative AI.


AI Warm-up

Understand the main categories of LLMs without jargon, by testing their differences live on concrete marketing cases.

Specific Marketing Use Cases

  • Generate multi-format variations (LinkedIn, email, newsletter, ads) in minutes from a single brief — without sacrificing quality or your brand tone.

  • Use AI agents to automate marketing workflows: performance analysis, competitive monitoring, SEO reformatting, etc.

  • Create tailor-made prompts for your company, tested and validated live during the workshop.

  • Accelerate long content production (articles, scripts, product pages) without starting from scratch.

  • Have your texts proofread, rephrased, and adapted for different targets or channels — with rigor and consistency.


Ethics, Security, and Responsible AI Implementation in Marketing

Conclusion & Next Steps

Q&A, sending resources (glossary, tool sheets, prompt templates), and launching a small team challenge for the week.

+30%

Direct impact on results

30% increase in productivity for teams trained by Side School.

92%

Monthly: Free Live Online Workshop

1 hour to master and craft advanced prompts

9.6/10

Highly motivating

Average recommendation score of 9.6/10 from participants

Méthode

Chez Side School, nous ne formons pas à "l’IA en général".

On forme à des cas d’usage précis, testés dans plusieurs entreprises, validés par des équipes métier.

Notre force :

  • Identifier ce qui marche vraiment dans les équipes (marketing, sales, RH, finance…).

  • Construire des scénarios d’usage concrets, reproductibles, et directement actionnables.

  • Former les collaborateurs sur des situations réalistes, pas sur des outils génériques.

Chaque méthode qu’on transmet a déjà été testée, améliorée et mise en œuvre dans des contextes variés.

Outils

  • V7 Go

  • Gamma

  • Krea

  • Lindy

Venez découvrir les meilleurs outils et leur cas d'usage spécifique lors de nos ateliers. Pour les grandes entreprises, nous adaptons nos ateliers à vos outils internes. ChatGPT, Microsoft Copilot, Gemini, LLM interne : faites nous part de votre outillage pendant notre rendez-vous découverte.

Prenons 30 minutes pour découvrir vos objectifs

Prendre rendez-vous

Based in Paris, France, Side School SAS trains professionals how to leverage AI in their jobs. Our offices are located at 15 Quai de L’Oise, 75019, Paris, France. Side School is a registered trademark. To access the programs you are enrolled in, you must provide a valid email address that you can access. Payments are processed with Stripe, a third-party platform. Paypal, Visa, MasterCard are also supported, along with other payment networks via Google Pay and Apple Pay. For payment-related issues, contact "contact@side.school". For any other questions, collaborations, and media inquiries, contact "contact@side.school". The content and services provided by Side School are intended for educational and informational purposes only. Side School does not guarantee any specific results. Your success and potential acceleration with AI depend on your personal efforts, dedication, and application of acquired skills.

SIDE SCHOOL

Based in Paris, France, Side School SAS trains professionals how to leverage AI in their jobs. Our offices are located at 15 Quai de L’Oise, 75019, Paris, France. Side School is a registered trademark. To access the programs you are enrolled in, you must provide a valid email address that you can access. Payments are processed with Stripe, a third-party platform. Paypal, Visa, MasterCard are also supported, along with other payment networks via Google Pay and Apple Pay. For payment-related issues, contact "contact@side.school". For any other questions, collaborations, and media inquiries, contact "contact@side.school". The content and services provided by Side School are intended for educational and informational purposes only. Side School does not guarantee any specific results. Your success and potential acceleration with AI depend on your personal efforts, dedication, and application of acquired skills.

SIDE SCHOOL

Based in Paris, France, Side School SAS trains professionals how to leverage AI in their jobs. Our offices are located at 15 Quai de L’Oise, 75019, Paris, France. Side School is a registered trademark. To access the programs you are enrolled in, you must provide a valid email address that you can access. Payments are processed with Stripe, a third-party platform. Paypal, Visa, MasterCard are also supported, along with other payment networks via Google Pay and Apple Pay. For payment-related issues, contact "contact@side.school". For any other questions, collaborations, and media inquiries, contact "contact@side.school". The content and services provided by Side School are intended for educational and informational purposes only. Side School does not guarantee any specific results. Your success and potential acceleration with AI depend on your personal efforts, dedication, and application of acquired skills.

SIDE SCHOOL